A pivotal element in crafting a sustainable funding strategy is deeply comprehending the essence of your existence and your ability to articulate it.
Whether you’re a non-profit organization, a community group, a charitable entity, or a faith-based community, your journey began to address a specific need. Understanding this purpose is the first step in effectively communicating that need, setting clear objectives, and discovering how your organization can actively contribute to the solution.
So, before you proceed any further, take a moment to reflect. Why does your group exist?
This reflection is the key to unlocking the essential fundraising question: “Is this something that others would be eager to support with their contributions?”
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