Helping You Serve Your Community Better
Every nonprofit leader hears this question:
“How can I help?”
Very few are ready to answer it well.
If you want to turn interest into funding, volunteers, and long-term support, it starts with preparation.
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No matter the size of your organization, you may be among the 70% of nonprofit leaders currently experiencing burnout. There are many reasons leaders struggle, yet we often overlook one of the most obvious.
We can easily become victims of our own success. Nonprofit leaders are some of the most creative, committed, and hard-working people, which makes this cycle easier to fall into than you might expect.
In business, as you build a reputation for what you do well, it brings in more clients, and with them, more revenue. In the nonprofit world, as you become known for what you do well, it also brings in more clients, but ‘YOU’ must then find more funding to serve them.
This is the core of the problem: the cycle never ends. The better you are, the bigger the need, the bigger the cost.
Nonprofit leaders tend to be highly compassionate people. That compassion often leads to weak boundaries and difficulty saying no to those in need. Over time, this creates constant pressure to do more, serve more, and stretch further.
Eventually, leaders reach a place where the level of need exceeds their capacity and skill set to fund it. This leads to chronic stress, feelings of failure, and ultimately, burnout.
This is where new skills are required. As needs increase, income generation must change. Boundaries must change. Limits must be set.
These are not easy shifts to make alone. Leaders need space to talk, to share frustrations, and to have someone walk alongside them through the changes that are necessary.
Let’s take some time to talk.
You may be. Thinking about starting a new year may feel completely overwhelming.
As of this year, 95% of nonprofit leaders say burnout is a major concern, and 70% say they are currently experiencing burnout. What’s even more concerning is that, despite how high these numbers already are, they continue to rise.
The pressure on nonprofits is growing as community needs increase. People are struggling to afford food, find safe and affordable housing, pay for heat, and cover other essentials. The organizations trying to help are being stretched beyond their capacity.
I want to encourage you: it doesn’t have to stay this way.
Yes, the needs may grow even larger next year, and your organization will still have to navigate how to respond. But with the right strategy and a clear plan, it is possible to reduce stress, lighten workloads, and prevent burnout.
I’ve had the privilege of leading several nonprofits, overseeing building projects, and being actively involved in creating new community centres. That work has been incredibly meaningful and rewarding.
At the same time, it came at a cost. I burned out. Recovery took years. The constant pressure, endless fundraising, ongoing worry, and stress eventually became too much. If you’re feeling this way, you are not alone. In fact, you’re in the majority.
As we head into a new year, I want to invite you to consider making a change. Ask for help. Seek encouragement. Find people you can talk to. Learn how to address your organization’s needs without sacrificing your sanity.
I help nonprofit leaders who are struggling by building long-term funding strategies and clear cases for support. My goal is to make your work easier, reduce pressure on you and your team, lighten your workload, prevent burnout, and help you serve your community more effectively.
If this resonates with you, let’s talk.
Dave
The Funding Coach
www.facebook.com/thefundingcoachonline/
www.thefundingcoach.ca
This is a bold statement, but I can usually tell the long-term viability of a nonprofit within a minute of meeting its director.
Most people look for the common qualities in a leader: their passion, commitment to the mission, and ability to bring in great volunteers and staff. These traits matter. No nonprofit can thrive without them. But here’s the truth most people overlook: those qualities alone don’t determine whether an organization will be sustainable for years to come.
I often talk about perseverance because running a nonprofit takes real work. There are long days, hard choices, and plenty of moments where you’re giving more time and energy than you ever expected. And building the relationships needed for major funding? That can take years, sometimes decades.
Still, even with passion and perseverance, there’s one quality that stands out above the rest when it comes to long-term success.
A few years ago, I spoke at a local college alongside several leaders from major nonprofits in our area. The students asked all the right questions; what we look for when hiring, what skills someone needs to work for or start a nonprofit, and how to prepare for the work ahead.
The panel offered a lot of great insight, but one common thread connected every director on that stage. I’ve worked with most of them over the years and it was evident they all share the same crucial skill: they understand money, what is needed to raise it, not just for the short term, but for the long term.
And this skill is surprisingly easy to overlook. If a director doesn’t have the business or entrepreneurial sense to understand and manage an organization’s financial needs, the nonprofit will almost certainly face serious challenges down the road, or fail completely. This is why it’s so important to have an honest conversation when hiring: Does our director have the business mindset needed to sustain our budget and our mission long-term? If they do not, it can lead to failure of the organization, or burnout of the director.
The good news is that these skills can be learned. Training helps. Coaching helps. Passion may get a nonprofit off the ground, but it’s strong business skills that help it grow, stabilize, and last.
If you’re ready to develop those skills, reach out to the Funding Coach. I’d be happy to help.
If you run a nonprofit, fundraising isn’t optional, it is in the job description. Raising money takes time, energy, and hustle. Let’s be honest: most of that hustle comes in the form of the dreaded ‘fundraiser.’
Car washes, auctions, bake sales, chocolate bars, work-a-thons, and more. The ideas are endless… and exhausting.
So here’s a one idea that most organizations miss: Give your fundraisers away. No, really.
Instead of running every event yourself, what if you encouraged others to do the heavy lifting for you? Imagine asking a business, community group, or even a group of passionate volunteers to organize a fundraiser on your behalf, and then simply hand you the proceeds.
Sounds dreamy, right? It’s also highly doable.
Many businesses already run charitable promotions, or events, so why not position your organization to be on their donation list? Imagine ten businesses, each hosting one event a year in your name. That’s ten fundraisers… without you planning a single one.
Help Them Help You
Get smart: don’t just ask, equip them. Give businesses and supporters a menu of fundraising ideas they can run on their own turf. Think:
-Casual Fridays with a donation jar
-Selling a special product with proceeds going to your cause
-Hosting a themed dance night or trivia night
-Placing a donation box at checkout
You can even encourage your existing supporters, volunteers, staff, and board members to take the idea into their workplaces, churches, book clubs, or community centers.
And the best part? You stay in control of your messaging. Provide flyers, posters, QR codes, and social media graphics. Make it easy for them to tell your story and drive traffic to your website or donation page.
Think Long-Term, Not One-Time
The real jackpot here is consistency. Once someone runs a successful fundraiser for you, ask if they’d consider making it an annual tradition. Becoming a “charity of choice” for a business or group means recurring income without you re-inventing the wheel each year.
I’ve had a ton of hobbies and interests over the years, but the one that’s stuck with me for the last 37 years is skateboarding.
Now, skateboarding isn’t exactly known as a “lifelong sport.” It comes with its fair share of danger, slams, and pain. Yes, the recovery definitely gets harder with age. But it’s given me so much: lifelong friends, a supportive community, and the chance to travel and experience the world in a unique way.
One of the biggest lessons skateboarding taught me?
You will fall. You will fail. But you get back up. Every single time, or try to. Turns out, that same lesson applies to fundraising.
You’ll get told no. You’ll spend hours (and hours) on grant applications that don’t pan out. You’ll put on events that just… flop, or lose money. But if you keep pushing, learning, and trying again , it does pays off.
Over the past decades, I’ve had the chance to help with all kinds of projects, especially ones focused on creating fun, active spaces for kids, youth, and families. One of the best parts of that journey of me, has been being involved in nine different skatepark projects.
Projects like these can cost hundreds of thousands of dollars. And understandably, a lot of communities get discouraged when they hear those numbers. It’s easy to think, “We could never raise that much.”
But here’s the thing: You don’t have to do it alone. That’s where a funding coach comes in. I help communities, nonprofits, and groups build a funding plan that can actually work, with less overwhelm, wasted time, and effort. Together we can figure out where to start, how to find the right grants, boost your donation streams, and build a team to make your vision happen.
If you’ve ever thought: Where do we even begin? Does anyone even fund this kind of thing? Is this just even possible?
Let’s talk.
Dave, thefundingcoach.ca
Here is what one community group had to say.
‘Dave Sawler has been a tremendous resource to the Lawrencetown Skatepark Project. His guidance has helped our team present our goals and fundraising objectives to the various stakeholders, community groups, and levels of government connected to our project. We are glad to have him on our team.’ Andrew Parrott
I’ve talked before about getting your team involved in fundraising. But depending on the size of your organization, your “team” might be just you—or it could include family, friends, volunteers, staff, or all of the above.
No matter the size or makeup of your team, you can increase your reach by equipping everyone with the right tools.
Start by keeping it simple. Give each person a clear, short list that includes:
This is the easiest way to multiply your message—by empowering others to share it again and again.
This approach works best when it’s:
So take a little time to share a clear ask and action plan with your team. Make sure they understand it and can communicate it confidently.
When it comes to fundraising, there is definitely not ‘one’ strategy will work for everyone. Why? Because the amount of money you need to raise will directly influence the type of fundraising efforts you pursue. Recognizing your need is the first step in determining your approach.
For instance, if you only need to raise $10,000 over the course of a year, you might be able to accomplish this with a few small events, some online campaigns, or one major fundraiser. A manageable goal allows for a less demanding strategy that can fit within the resources and time you have.
However, when the target shifts to $50,000 or more, suddenly you’re facing a much larger challenge. It may seem like you can simply multiply the number of fundraisers or increase the intensity of your efforts, but that approach can lead to burnout, frustration, and you likely won’t meet your goals. Asking your team to organize five times as many events isn’t sustainable.
This is when it’s time to change gears. If your budget demands larger amounts, you need to think different. You may need to explore new types of fundraising—perhaps corporate sponsorships, major donor programs, or larger-scale events. This shift often requires learning new skills, getting advice from experienced fundraisers, or even hiring an expert who can guide you toward new strategies.
The biggest mistake you can make is clinging to methods that simply aren’t effective for the scale of what you’re trying to achieve. Recognizing what you need and adjusting your approach accordingly will put you on the right path for success.
Let’s talk about how we can help you make the right shifts and scale your fundraising efforts effectively.
Nonprofits thrive because of the incredible generosity of individuals. But they succeed long-term because of ongoing support from donors who believe in your mission.
Did you know that 80% of people who donate to a nonprofit only give once? There are many reasons for this—sometimes donors are spread thin across many causes, or they give when they can. But this statistic also represents a huge opportunity for your organization.
If someone has donated to your cause, it means they believe in what you do. They’re already engaged. And in 2025, this is the moment to show them how much their support truly matters.
One of the most effective ways to inspire recurring donations and turn one-time givers into long-term supporters is through personalized thankfulness. Here are a few ideas to make your appreciation truly impactful:
Handwritten Notes: Take the time to send a personal thank-you note to your top supporters. People remember the personal touch!
Call and Connect: Set aside time each week in January to pick up the phone and thank donors personally. It only takes an hour but can have a lasting impact.
Share the Impact: Show how donations are making a difference. Share specific stories of change and how their contribution is helping.
Include Thank-You Messages in Tax Receipts: If you issue tax receipts, include a heartfelt thank-you note. It’s a great opportunity to connect with your donors while they’re already in “giving mode.”
No matter which method you choose, make it personal. For the 80% who only donate once, your genuine gratitude can be the key to turning that one-time gift into a lasting relationship.
For more ideas to increase your giving please contact the funding coach.